It might sound a bit medieval but, as official Google Local Champions, Liberty Marketing will be riding in on their noble white steed to get small-to-medium Welsh businesses online, in touch and up to date with the internet! There won’t be any swords, shields or damsels in distress, instead we’ll be offering workshops and one-to-one support as part as the Google Juice Bar and GWBO (Getting Welsh Business Online) initiatives.
These programmes were masterminded by Google after a study found that Wales is lagging far behind its British neighbours when it comes to online business. Whilst the UK as a whole has the biggest online economy in the world, Wales is not receiving a proportional amount of this benefit. Here are a few interesting facts and figures that illustrate the problem:
- The UK online economy makes up at least 7% GDP
- That’s more that the construction, utilities and transport sectors
- The internet economy contributed more than £100bn to the UK market last year
- In Wales 25% of small-to-medium businesses don’t have a website
- Of the 75% that have a website, a mere 58% have a high web presence
- Welsh businesses with successful sites grew 7x to 8x faster than those without a well-performing website.
These statistics are the result of an in-depth, Google-commissioned study which showed a surprising backwardness in the Welsh online industry. With these stats in mind Google and the Welsh Assembly Government decided it was time to act.
Starting in March 2012, a year of online awareness will see the Google Juice Bar travelling across the country. After the launch event in Cardiff on March 6th, the Google Juice Bars and workshops will travel across the country, helping small-to-medium businesses to blossom and reach their full potential on the internet.
These workshops and Juice Bar sessions are free, friendly and don’t come with any added sales pitches! Best of all, they can cover the area of your choice. Whether you’re a total novice looking to set up a free website for your company, or want to learn how to market your existing website online – the Google Juice Bar experts are here to help.
As official Google Local Champions, the Liberty Marketing team are excited to be part of such a fantastic, worthwhile initiative. As the fastest growing online marketing agency in Wales we are passionate about promoting and boosting Welsh business online. If you would like to learn more about how to boost your business online, or would like to know more about the GWBO initiative, take a look at the following link or get in touch with the Liberty team today!