So, your Marketing Manager has told you that your company is bidding on Brand terms in their AdWords account and you’re thinking to yourself, ‘have my staff gone mad? Don’t we rank organically for our brand?’ When working in PPC, it is easy to see why this might seem a step in the wrong direction, … Continued
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It’s an exciting time at Liberty at the moment, we’re working with clients, new and old, to create some great results and we couldn’t do this without our fabulous team. We’ve recently added a new face to the copywriting team – please say hello to Sophie Harris. Sophie joins the content team as our … Continued
Have you noticed the increasing number of people walking around in a daze talking about virtual monsters, attacking gyms, hatching eggs and using incense? Don’t panic! The apocalypse hasn’t arrived … but Pokémon Go has! Children and adults alike have spent the past week with their eyes firmly fixed on their smartphone screens, travelling across … Continued
Hurray! Google has finally given control back to advertisers over the amount we can bid on desktop, tablet and mobile traffic. This will enable us to decide how much we’re willing to spend per click on each device. But, there’s a catch – Google hasn’t completely handed over the reins just yet. Let’s Go Back … Continued
It’s 2016 and the dawn of VR. So, we thought it important to put in our two cents and discuss our predictions for its future in our industry. Virtual Reality and Marketing: A Match Made in Heaven? With large companies such as Sony, Facebook, and HTTC all launching their first range of VR headsets many … Continued
We’re very pleased to announce that Liberty has won the Creative and Digital Business of the Year title at the Cardiff Business Awards 2016! What Are the Cardiff Business Awards? The Cardiff Business Awards bring together the best of the business community to recognise the success and efforts of the entrepreneurial and innovative ventures making … Continued
Kanye West is a bit nuts. Come on, admit it, you think so too. Most of us think his Twitter rants, flesh-coloured fashion line and the names he has given his children are a bit weird.
We thought we’d introduce you to one of the newest faces at Liberty – Kristina Salmane.
We believe it’s important to take some time for ourselves, step outside the office and do a little studying to continually develop our digital marketing skills. Whether it’s swotting for a qualification, escaping the distractions of the office to compete in-depth research or to attend an industry event, the big boss allows us all multiple … Continued