We’re not sure if you noticed, but the weather was PRETTY abysmal yesterday (the 14th of May 2015, for those of you who stumble across this in the distant future). But that didn’t stop team Lib, who made a tremendous effort to turn up for the 5k Corporate Run Cardiff, which was held in a practically submerged Bute Park. 

Despite the drizzle (which admittedly wasn’t so bad by the time we rocked up), the dream team ran to raise money for the Welsh Children’s Cancer Charity, Latch. This extremely deserving charity does amazing work supporting children and their families who are being treated at the Oncology Unit at the Children’s Hospital of Wales, offering them accommodation, support groups, financial help and a range of activities, as well as lots more. 

So far, we’ve raised £320, but we’ve got big hopes of smashing last year’s total of £631.97, so if you’d like to help us, you can do here. More...

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South Wales is emerging as a tech force to be reckoned with, according to a recent Tech Nation report carried out by Tech City UK (the organisation set up by the UK government to promote the tech and digital economy, FYI). 

The self-cited journey through the UK’s twenty one digital clusters highlights each of their assets and shines a spotlight on the UK’s thriving network of growing digital tech economies for professionals and investors alike. 

We (South Wales) made it to the top five in two of Tech Nation’s most exciting categories; average annual company turnover growth since 2010 (at 28%) and fastest annually growing cluster by new companies incorporated since 2010 (with 87%). 

Other impressive stats gleaned from the report include the fact that 98% of digital companies in South Wales expect their revenue to grow next year, and that there are more than 28,000 people in digital employment right here in our neck of the woods. More...

We’ve been speaking at Figaro Digital again; did you see us? If not, don’t worry, here’s a quick round up of what you missed.

The Secretary of State for Wales visits Liberty Marketing

Today we had the pleasure of welcoming Conservative MP and Secretary of State For Wales, Stephen Crabb, to headquarters to hear about our exciting expansion plans. 

Stephen wanted to get to know our team and the work we do here at Wales’ largest digital marketing agency – and to learn what the future holds for us. As the Secretary of State For Wales, Stephen is currently meeting with some of the country’s most innovative, exciting businesses to see how the Conservatives can help further Welsh success. 

During his visit Stephen said: 

"Liberty Marketing is a Welsh success story and the perfect example of a business that is investing, growing and creating jobs in Cardiff.  It was fantastic to visit this ambitious company today and find out how they are not only expanding themselves but also helping other companies grow their own businesses. 

“Liberty's exciting expansion plans show that our long term economic plan is working for Wales and I am sure their success will encourage other companies to invest and grow."

Our £5m expansion plans

While visiting our Cardiff office, the Secretary of State For Wales announced our big plans for the future. In
the next 3 years we plan to increase our turnover to £5million, and double our staff from 40 to 80.  

Since Gareth Morgan established the business in 2008 the company has seen constant growth with no outside investment. In the last financial year we turned over £1.5million.

In 2014, with a growing workforce, we moved into our spacious new 6,200ft office building in Cardiff Business Park, Llanishen. Last year we received an Investors in People accreditation, won ‘Most Innovative Business in Wales’ at the 2014 FSB Worldpay Awards and were named the 17th fastest growing business in Wales. 

We are now also a Google Top Tier Agency Partner, one of only 6 partners in the UK and the first and only Welsh digital marketing company. 

So far our growth has been 100% organic with the majority of business being referred from existing clients and other businesses. We now have well over 100 retained clients and have international companies starting work this month, so 2015 looks a great year for business growth. 

We’re confident that we’ll meet our goals

Gareth Morgan, our managing director, said: 

“Digital marketing is a growth industry sector. Client spend now exceeds traditional marketing including TV and press. We have directly experienced clients allocating more of their marketing budget to digital campaigns and anticipate a growth in demand for the services we provide. 

“It’s an exciting time to be involved in digital marketing and Liberty has the resources in place to compete head to head with other leading digital marketing agencies in the UK. Our proven track record in terms of achieving results for clients is very impressive and we can recruit from an ever growing local talent pool of marketing professionals.”

“The next three years will be challenging and ultimately very rewarding for our employees as we aim to achieve all of our business objectives and become a market leader in our industry.”


Strong client relationships, completely transparent work and decent results, are all important factors to Liberty Marketing Ltd. And that’s why we are particularly proud of the work we have done with Maytech over the past year.

365 Days of SEO

On the 6th November 2014 Liberty teamed up with Maytech to present a case study at the Emirates Stadium for Figaro Digital’s Digital Health Check and Marketing Summit. 

Maytech’s Marketing Manager, Georgina Park, spoke alongside Liberty’s Account Coordinator Jenna Loman, and SEO Specialist Joe Tannorella, in a presentation of the work we have done together over the past year. In fact, the presentation was held a year to the day we took Maytech on as a client!

The presentation covered:

Why Maytech came to us one year ago. What their problems were and how we thought we could help.
Starting the project; how we did initial work and compiled a strategy.
Forecasting SEO; how, why and what was the result?
Ongoing work; what we are doing month on month, and how we do it.
Results and what we have learnt. 

Take a look at the full presentation below:

Where to See Liberty Next?

Do you have a question about SEO, PPC or social media marketing? Then come and say hello to us at the next event!

Liberty’s MD and owner, Gareth Morgan, will be speaking at the Search Seminar on the 11th December 2014, at the Hospital Club, Covent Garden. Here you can learn about paid and organic search on the web. In the meantime, take a look at some of our blogs! 

7 minutes, 21 slides and 21 seconds per slide, and the subject of 20 SEO quick wins that can be done in an hour. This was our challenge when asked to present to over 200 marketing professionals at an industry event in London.

20 SEO quick wins that can be done in an hour!

Ben Magee, a Senior SEO Account Coordinator here at Liberty Marketing shared his knowledge and expertise with the event delegates at the Figaro Digital event. He provided them with a range of different ideas and practical advice to help them boost their search engine visibility.

With only a brief amount of time, but a vast topic to cover, a lot of planning went into knowing where to start. Which specific areas of SEO should he cover, and how should he demonstrate them?

Ben chose to cover familiar subjects. Meta titles, meta descriptions, keywords, link building and content planning were all covered, as well as the benefits of using SEO tools, personas, content audits and competitor research to improve search engine performance.

It was a lot of information to cover in a short period of time but Ben managed to do it. And judging by the amount of questions and interest shown at the end of the presentation he certainly provided plenty of food for thought for the delegates.

To watch the full video of Ben’s presentation head over to the Figaro website here

Why do SEO?

Search engine optimisation is one of the key digital marketing services we provide for our clients. Planning and implementing effective SEO strategies will have a huge impact on the performance of your website. There are numerous tactics you can use when planning your SEO, we have written numerous blogs and articleson this subject, providing our thoughts and opinions on specific methods that are available. 

Ideally SEO should be a key feature when planning the design and build of a website. And implementing a strategy from the outset is essential. However, many of our clients approach us to work with them on existing websites, or when planning a redesign of a current website. And this is often where these quick wins can be implemented for fast results. 

So, where do you start? How do you plan an effective SEO strategy? How do you measure and evaluate its success? Get in touch and we will be happy to help. Or take a look at a few of our blogs to learn more on what Liberty Marketing is all about. 

Happy Halloween from Liberty Marketing! We're getting into the spirit of things today and raising money for a good cause - guide dogs! 

We are selling creepy cakes, having a spooktacular raffle and offering tarot readings. So pay us a visit - if you're brave enough.

On the 23rd October a number of Liberty’s staff attended the Superwoman 10 event in Cardiff Business School, for a night of business networking and female empowerment. 

So what is Superwoman 10?

All women in the 21st century need to be superwomen, as the site states ‘juggling work, family commitments and a social life’ can be hard work. This event is a place where women can ‘share our stories of how we manage to do it all and still just about manage to find time to iron our capes.’

Superwoman has been running since 2005 and there has been numerous smaller networking events throughout the years. And all the events raise money for charity, with £43,000 raised to date!

The night always kicks off with registration and a stunning afternoon tea, where women can get to know each other over a warm brew and some delicious cake. There is also a range of stalls selling goods from jewellery and beauty products to Superwoman merchandise. 

This year’s talks included presentations from speakers such as Baroness Morgan of Ely, Anna Ryder-Richardson of Anna’s Welsh Zoo and Olympic cyclist Nicole Cooke MBE. 

All money raised by the cost of tickets has gone to Valleys Kids, who work with disadvantaged children in the South Wales Valleys, and Tenovus, Wales’ leading cancer charity. 

When’s the next Superwoman?

All the Liberty staff that attended had a great time, and especially enjoyed the food! The next Superwoman event is now a year away, but for more information on the event check out their website. You may be a superwoman and not even realise it. 

Liberty Marketing Ltd is officially Wales’ 17th fastest growing company! This means we’ve made it onto Wales Online’s Fast Growth 50 list, and in the top 20 at that.

The Big Announcement

We’ve previously blogged about what Fast Growth 50 is, and why Liberty had been shortlisted, but we’ve only just found out where Liberty placed.

The announcement of how we did was revealed last week in a grand gala event at Holland House Hotel, Cardiff. Gareth, Rhodri and Guy went along to celebrate with the other 50 companies and to represent the Liberty team. 

Here is our Business Development Manager, Rhodri, with last year’s winner Village Bakery:

And all three of the guys with Pure Commercial Finance: 

So Why Did Liberty Make the List?

Well, as many of you may know, Liberty has grown immensely over the past few years, so much so that earlier in the year we moved to a brand new, much bigger, premises. In fact from 2011 to 2013 the business grew a huge 202.1%, and we now employ a team of 40 digital marketing professionals. 

The Fast Growth 50

The 50 firms that made the list are the fastest growing businesses in Wales. Collectively the 50 firms have made a turnover of £272m during the examined period, and employed 3,000 people, half of which have joined the teams in the last two years. 

From 2011 to 2013 the 50 companies made £175m more than previous years, with an average growth rate of 182%. 
And of course the capital, Cardiff, is the main centre of growth, with 13 of the 50 located here (including us). But with the majority of growth appearing outside the capital, it shows that wherever you are located you can do well. 

Liberty Marketing would like to thank our staff and clients, as without them we would not have achieved so much. 

To see the whole list of Fast Growth 50 businesses click here, or pick up your copy of the Western Mail today.

A massive well done and a much deserved pat on the back goes out to Liberty’s brilliant runners, who have raised an amazing £316.43 for Latch - The Welsh Children’s Cancer Charity. That’s more than double their target fundraising amount!

The Cardiff Half Marathon

A few weeks ago we wrote about the impending big run, and last weekend it finally arrived. On Sunday 5th October, Liberty staff members completed the Cardiff Half Marathon in impressive time! All runners finished, and all under 2 ½ hours. 

Here are a few photos from the day: 

Jenna, Becky, Emily and Mari before the run

A nice wave from Adam. Keep running!

Emily looks far too happy to be half way through a 13.1m run

What Your Donations Pay For 

Latch is a voluntary organisation that helps to support children with cancer and their families. The charity works with the children’s Oncology Centre at the Children’s Hospital for Wales to raise awareness of cancer research and the struggles that families go through. 

Latch provide support for families during this difficult time, arrange activities to keep up the children’s spirits and stock cupboards full of toys. The work of this charity is very important and any donations are much needed to help as many children as possible. 

Charitable Donations 

And it’s not too late to donate! If you forgot to sponsor before the event or would simply like to say well done, go to the Liberty Just Giving page here. We would also like to say a big thank you to everyone who has already donated. It is greatly appreciated and is going towards a great cause.