Blog

The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills.

6 Super Simple Excel Tips to Help With SEO

Excel can be an absolute Godsend to SEOs if used to its full potential. From writing your own macros and cell functions, to simply learning how to make the most out of the built-in tools, Excel has a lot more to offer than first meets the eye.

Negative SEO – What is it? How Can You Recover From it?

What is negative SEO? Why does it happen? Since the launch of Google’s Penguin and Panda updates, it’s more important than ever to have quality links pointing to your website. Sites that possess an unnatural link profile, with links from spammy sites, general directories and irrelevant, low-quality web pages will get penalised by Google.

6 Reasons Your Business Needs to Manage Its Reputation Online

Online or offline, a business lives and dies by its reputation. Whether on social media, blogs or news websites, there are plenty of places online where your brand’s ‘digital footprint’ will be talked about – whether that’s in a good or bad way.

The 5 SEO Basics That Are Often Ignored

Search engines are constantly changing and evolving, meaning that Search Engine Optimisation (SEO) techniques are also shifting in order to find the best practice. It is important to keep up to date with updates in order to give your website a fighting chance at getting the best rankings. When venturing into the world of SEO … Continued

Meet the Team: Rachel Bloom

Here’s our weekly introduction to the team: it’s Senior Digital Account Coordinator, Rachel Bloom! Bloom is one of our long timers at Liberty Marketing. She completed a degree in French and Spanish at Cardiff University and during her studies got involved in many student event promotions and social media marketing which sparked her interest in … Continued

Five Ways to Tell if Your Agency is Using Black Hat SEO

With Google’s Panda and Penguin algorithms affecting around 15% of all searches, it’s more important than ever to ensure you’re doing things the right way when it comes to online marketing. So-called ‘black hat’ techniques like cloaking, building spammy links and keyword stuffing pages may have worked in the past, but nowadays they’re a quick-fix … Continued

Meet The Team: Stephanie Lamerton

It’s that time of the week again; it’s time to introduce another team member. Please welcome Stephanie Lamerton. Slamerton is a Junior SEO copywriter at Liberty Marketing who came to us over the summer on a Go Wales work placement. After graduating from Cardiff University, and successfully completing her work placement, she stayed at the … Continued

5 Reasons why you should never buy Facebook likes

As tempting as it may be, buying fake followers on Facebook or Twitter will not be beneficial to you at all. There is the argument that you want to look like an established company and so less than 50 likes will look unprofessional. This isn’t true at all. Do NOT buy likes! Here’s why:

Meet the Team: Ben Magee

It’s time to introduce the third member of our growing team: it’s Ben Magee! Ben has been here just over a year now as one of our trusted SEO Account Coordinators. He studied History and Sociology at Warwick University and after he graduated in 2010 he decided he needed to live a little. Ben went … Continued

Meet the Team: Lianne Jones

Meet the team week two is here and give a warm welcome to Lianne Jones (and her bunny!) Hi Jones! Lianne is an SEO Team Leader at Liberty Marketing and keeps the team in line. She joined the company in October 2012 after previously working as an eCommerce Manager for hair and beauty websites and … Continued