
How Google’s 2026 Search update is changing search forever
Google used its annual I/O developer conference to announce what it’s calling a new era for Search. The headline: Gemini…

The 6 types of searches you should be thinking about
Think about the last five things you searched for. Chances are, not all of them happened on Google. Maybe you…

What happens when you stop investing in SEO? A case study
A question almost as old as SEO itself is “What happens if I stop investing in this?” Whilst it’s obvious…

How to choose the best site structure to boost your international SEO efforts
When expanding your business internationally, having a solid international SEO strategy is crucial. International SEO ensures that your website is…

How to use hreflang tags to boost your international SEO
So, you want to conquer the world? One important aspect of international Search Engine Optimisation (SEO), that is often overlooked,…

Structured data for eCommerce: Boosting ROI through schema markup
In my opinion, schema markup is one of the most underused and underrated SEO strategies for e-commerce sites. It alone…

SEO Mistakes to Avoid: Common Pitfalls that Can Hurt Your Rankings
Not only does SEO help your website rank higher in search engine results pages, but it drives more organic traffic,…

DuckDuckGo SEO Tips
In March 2022 incidents of computer misuse saw 89% increase compared with March 2020. “Hacking offences more than doubled in…

How Much Should I Invest in SEO? How Long Until I See SEO Results?
The business side of SEO (Search Engine Optimisation) is becoming a more regular topic of conversation between marketers, business owners…

Calculating and Minimising Your Risk Level for Future Google Algorithm Updates
What is A Google Algorithm Update? Algorithms are behind all search engines – i.e., mathematically formulated solutions for previously defined…

Liberty’s SEO Migration Strategy – Retain Rankings & Build for the Future
In the words of one of our senior technical SEO specialists: “Migration is something that is overlooked or taken far…

Formulas for Success: Google Sheets & Excel for SEO
As an SEO I spend large parts of my day reading and analysing large sets of data from all kinds…

