Featured News | February 19, 2019

Tasteless Trendjacking and Keyword Squatting

Tasteless Trendjacking and Keyword Squatting Image

Trendjacking tragedies is still a thing. This is not ok.

Will people ever learn how destructive shameless self promotion by trendjacking tragedies is to a brand?! We investigate with our ongoing evergreen content.


February 19th

Breaking news across the globe, legendary fashion icon Karl Lagerfeld has died aged 85. He was creative director of Chanel and Fendi and labelled the most prolific and widely popular designers of the 20th and 21st centuries.

News broke at midday, it’s now 13:25 and it has already begun…

karl lagerfeld trend jacking




Actress Raline Shah posted to her 5.6 million Instagram fans an insincere sentiment for the wildfires in Malibu, pitted against what appears to be a leap for joy in a summer dress:

Our sentiments exactly.



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