Tasteless Trendjacking and Keyword Squatting

Trendjacking tragedies is still a thing. This is not ok.

Will people ever learn how destructive shameless self promotion by trendjacking tragedies is to a brand?! We investigate with our ongoing evergreen content.

timeline

2018.

November

Actress Raline Shah posted to her 5.6 million Instagram fans an insincere sentiment for the wildfires in Malibu, pitted against what appears to be a leap for joy in a summer dress:



Our sentiments exactly.