Remarketing

Remarketing will have a dramatic impact on your business, so you need an agency that has a proven track record in using it to grow revenues and skyrocket your ROI.

More than 90% of users don’t buy from a website on first visit and 75% abandon a shopping cart. Remarketing is all about reaching those ‘lapsed’ customers and bringing them back to your site.

Liberty’s trained Google Ads experts know the ins and outs of dynamic remarketing techniques. As a Google Top Tier partner, we’re given access to exclusive beta remarketing products to help jilted users fall back in love with your brand.

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Would you like to discuss a remarketing project with us? Get in touch today.

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Using AdWords, dynamic remarketing puts your brand back in touch with your target markets.

  • Reach relevant customers
  • Eliminate wasted budget
  • Supercharge seasonal campaigns
  • Do remarketing right

Do it right

Remarketing can get a bad rap. But like all advertising, it’s only stinks when it’s done wrong. Our trained experts have years of experience in crafting engaging, effective retargeting strategies that convert.

You don’t get Google Ads certified without good reason: our PPC team know how to remarket and maximise ROI. As a result, they have a foolproof remarketing process based around building a long-term, data-driven strategy that deep-dives into an account’s targeting parameters and implicit patterns in Analytics.

Whether it’s a seasonal campaign or just general remarketing, our PPC team has the experience that consistently delivers.

Retargeting allows brands to capitalise on seasonal peaks in demand. Our remarketing management is used by dozens of top brands to ensure they are speaking to the right people at just the right time.

As part of the service, we ensure tracking and targeting is set up with no errors, allowing our PPC team to analyse the behaviour of your customers in-depth. Following that, it’s a case of analysing patterns in the account for opportunities to retarget, thus forming the base of our remarketing strategy.

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A lot of remarketing success comes down to correctly evaluating the data, and to use experience and intuition to form an effective strategy.

What we do differently

We do things the right way or not at all. We’re white hat through and through and this is reflected in our approach to remarketing. With Liberty, you’ll get remarketing that is sustainable and focused on the long-term.

Paid Media Case Studies

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+170% Return on Ad Spend

Smart Shopping became a highly profitable campaign, achieving a lower CPC than the standard Shopping ads and a strong conversion rate over the weekend.

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525% Year 2 Return on Investment

Global beauty brand Benefit came to us in 2014 with the challenge to improve their ROI and CPA figures through PPC in the UK.

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We’re proud to be an official Premier Google Partner.