Local SEO Services

As a multi-disciplined digital marketing agency, we offer expert knowledge and a friendly touch, helping you become a hometown hero. Bringing business to you.

Finding local trade and attention is essential for any business. 46% of searches now have local intent, meaning that almost half of online shoppers are looking to spend money locally.

Showing up in these search results requires a balance between mastering Google My Business and search engine optimisation (SEO) expertise: this is where Liberty step in.

Aside from ensuring your page ranks for location-based searches, Liberty’s local SEO services can make your page rank for terms that don’t include a location as well. With expertise in delivering consistent NAPs, citations, Google My Business and managing relevant backlinks, our SEO agency allows your page to rank locally for the broadest of search terms.

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Have a local SEO project you’d like our help with?
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Our strategy includes a few key points, each with the goal of improving your visibility locally:

  • Google My Business
  • Website Optimisation
  • Link Building

Mastering Google My Business

With Liberty’s local SEO expertise, we use Google My Business to build your brand’s online consistency and visibility. We know how to create the perfect first impression on a search, as well as ensuring your contact details, reviews and posts can easily be crawled by Google. We know how to properly read the tool’s insights, too, to ensure your business reacts to the changing online market in a way that makes sense.

Optimising for Google My Business puts you front of the queue in this lucrative arms race, so don’t skimp out on it. Google My Business isn’t a static entity, it’s constantly evolving. What was previously simple business information has matured into a hub of useful knowledge, from menus, to allergy information, to blog posts. Keeping this managed and well-optimised pays volumes in SERPs rankings while also helping your users’ experience.

If you are driven for success, think local. Liberty's local SEO services have all the tools to help you increase your local notoriety and popularity.


Local SEO Strategy – Website Optimisation

Optimising your website around local SEO means making sure your site accurately represents and communicates its local profile. By using local keyword research, we can help your site become visible in searches with local terms, as well as ensuring key information such as your address and contact details are properly visible.

By optimising your website, our buddies at Google can ensure the search engine recognises your location on Google maps, connecting you with those who matter: your customers.

Local SEO Strategy – Link Building

Local search engine optimisation involves building up local links is the building blocks to your business’s foundation. Just like word-of-mouth, you want people linking to and talking about your website online. As a local SEO agency, our local SEO services can help find avenues and opportunities for local links, prioritising quality over quantity.

Our nationwide contacts can help drive local links anywhere, helping to fortify any domain. We only offer transparent links, while creating and augmenting content that will make you popular locally, both in organic searches and links.

Here at Liberty, we believe in doing things the right way. Our agency was created on that basis and this reflects in our local SEO. We’ll do things properly and will never take ill-advised shortcuts, ensuring your business becomes a pillar of your community.

With Liberty as your local SEO agency, you will get:

  • Cutting-edge SEO practice from Wales’ largest digital marketing agency.
  • A collaborative, client-focused approach.
  • Proven and tangible results from evidence-based practice.
  • A company that does things the right way, ensuring long-term success.

Our Local SEO Services include

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Local keyword research

Local SEO means covering the right topics, including the right keywords, and creating the right type of content that matches the search intent. We undertake detailed keyword research that covers all areas of your potential customer base. We undertake keyword research so that your local SEO fully reaches your local target audience. It’s not just adding a location at the end of a search. We understand that search results can be influenced by a users’ location even if they are not adding their desired location into the search term. We will track your keywords using industry leading tracking software that can not only be setup to monitor your keywords in multiple locations, but can also notify you of a localised term

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Content optimisation

On site signal are vital for high local rankings. Google needs to know exactly where your business is located in relation to its users. Our local SEO services will ensure your business details and locations are fully understood by Google so you are relevant to your local customers. This can range from ensure your NAP (Name Address & Phone Number) are included on site and match those in business directories and GMB listings. We will review your site as a whole as well as reviewing and optimising all the location pages your website contains.

Content Optimisation Services
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Local backlink building & local outreach

Backlinks have always played a part in search engine optimisation. Local SEO is no different. Local listings in trusted media outlets are a great way to let Google understand where you are. Liberty’s profession digital PR & outreach services will get your name in the places that count.

Digital PR Services
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Technical SEO

Our technical SEO services extend into local SEO. Mobile friendliness, user experience and page speed all impact your organic rankings, both locally, nationally and internationally. We ensure optimal crawlability and indexing of your website. We take care of all technical details and work through all important topics using tried and tested technical SEO audits.

Technical SEO Services
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Schema markup code for local signals

With the help of the schema, the search engines learn who you are, where you are and what products or services you offer. Liberty offers a full review and implementation service when it comes to Schema markup code.

Introduction To Schema & How To Use It

SEO Case Studies

pizza express client case study

+114.7% Booking Revenue

By optimising each restaurant page and Google My Business listing for location keywords, managing its citation profile, and optimizing the site’s backlink profile to build authority; we delivered.

View case study
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+27.25% Revenue Increase

This is a giant increase from the 8% target. In comparison, the previous YOY revenue stats were dismal, 17-18 was +1% and 16-17 was -7%.

View case study
love pork case study image

+89% Keywords on Page 1

With a principle aim of providing recipe inspiration and pork education, AHDB knew they needed to be visible online, but they had very few predefined goals and strategies to achieve it.

View case study

We’re proud to be an official Premier Google Partner.